Location: Remote/Flexible
Job Type: Full-Time or Contract
Are you a passionate marketer with a deep understanding of the Food & Ag industry? We're seeking an experienced Food Marketing Manager to join our team—a strategic leader who can translate the complexities of producing food and industry trends into compelling strategies that resonate with both business-to-business (B2B) and business-to-consumer (B2C) audiences. We need a creative and results-driven individual who can develop engaging campaigns across multiple platforms, from insightful digital strategies to impactful trade show activations, to position our clients’ brands as market leaders.
We offer exciting projects, competitive benefits, and a supportive environment where your contributions are truly valued.
If you're ready to make a real impact, shaping the future of food service, retail, and nutrition through innovative and engaging marketing, we want to hear from you.
Key Responsibilities
Strategy & Leadership
- Develop and lead comprehensive marketing strategies that align with client business objectives and drive measurable results for both B2B and B2C food clients.
- Conduct in-depth market research and analysis to identify strategic opportunities, consumer trends, and competitive landscapes within the diverse food industry.
- Oversee the planning, execution, and optimization of integrated marketing campaigns across various channels.
- Manage client relationships, acting as a trusted advisor and primary point of contact for all marketing initiatives.
Digital & Performance Marketing
- Strategize and optimize digital marketing efforts across channels like SEO, SEM, social media, email marketing, and content marketing.
- Oversee the planning and execution of social media content tailored for platforms like LinkedIn, Facebook, Instagram, and other relevant channels for both B2B and B2C food marketing.
- Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for optimization to achieve key metrics and demonstrate ROI.
Industry Expertise & Thought Leadership
- Guide the development of educational toolkits, sales materials, and marketing collateral for diverse audiences within the food industry.
- Stay ahead of Food & Ag trends, consumer behavior, and regulatory updates to inform marketing strategy and identify new opportunities.
- Collaborate with internal and external experts to develop authoritative thought leadership content and campaigns.
Qualifications & Skills
Experience & Industry Knowledge
- 8+ years of progressive marketing experience, with a significant portion specifically within the food industry, encompassing both B2B and B2C.
- Strong understanding of Food & Ag industry trends, consumer insights, and complex B2B marketing strategies.
- Familiarity with food service, retail, commodity board/associations, and dietitian audiences, alongside direct-to-consumer marketing.
- Understanding of commodity boards, markets, supply chains, and food processing is highly desirable.
Marketing & Communication Leadership
- Exceptional strategic thinking, communication, and presentation skills, with the proven ability to articulate complex marketing strategies and insights to clients and internal teams.
- Proven ability to translate client objectives and market research into clear, concise, and engaging marketing plans and campaigns.
- Strong analytical skills to interpret data, identify opportunities, and drive performance improvements.
Digital & Technical Proficiency
- Extensive experience strategizing and executing across digital marketing channels (SEO, SEM, social media, email marketing, content marketing).
- Experience with marketing automation platforms, CRM systems, and content management systems (e.g., WordPress).
- Proficiency in using analytics tools (e.g., Google Analytics) and keyword research tools (e.g., Google Keyword Planner, SEMrush).
- Familiarity with project management tools (e.g., Hive).
What We Offer
- Exciting projects across various industries
- An engaging and creative work environment
- Opportunities for professional development and growth
- Company-paid health + dental benefits
- 4 weeks annual vacation plus bonus days
- Permanent remote work
- Annual bonus
- Opportunities for continuous professional growth and development
- Exposure to diverse clients and industries, fostering professional enrichment
- Company-supplied Mac computer
- Work-from-home office budget
Salary range: $70,000 - $85,000
Location: Fully remote
Primary Work Hours: 9am-5pm Eastern Time Zone
Interested in applying? Submit your resume along with a cover letter by clicking the button below.
Apply NowREES + STAGER INC an equal opportunity employer, and is committed to providing a respectful, welcoming and accessible environment for all people. All employment decisions at REES + STAGER INC are based on business needs, job requirements and individual qualifications, without regard to sexual orientation, gender identity, race, religion, colour, age, marital status or disabilities. During the hiring process, for those job applicants selected for interviews, any required accommodation will be provided. If the successful candidate requires accommodations, an individual accommodation plan will be established and the proper adjustments will be made to support them.
